Apple's Video iPod In Trouble?
Don't say I didn't tell you.
Newsday is reporting that Apple's video iPod is not living up to its grandiose expectations. Despite Apple's heavily-publicized partnerships with ABC and NBC, which are selling episode downloads for $1.99 each, few Americans are actually watching videos on the device's small, 2.5-inch screen. And those who have are complaining bitterly on Internet message boards that the experience is less than desirable.
Of course, I predicted six months ago when the video iPod was launched that it would be a disaster. I said that consumers would use the device to listen to their favorite tunes but largely ignore the video feature.
It appears that my prediction is on the way to becoming a reality.
I have also predicted that Apple will adjust to the poor results and eventually launch a larger-screen video iPod (7 inches; 10 inches) that just might find a niche. The portable video industry has some potential, but anyone who thinks that a 2.5-inch screen will be part of its future is crazy.
To read the Newsday article, which includes comments from yours truly, click Here
© TVPredictions.com
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Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.
And click TVPredictions.com to read more news and features on TV technology.
Newsday is reporting that Apple's video iPod is not living up to its grandiose expectations. Despite Apple's heavily-publicized partnerships with ABC and NBC, which are selling episode downloads for $1.99 each, few Americans are actually watching videos on the device's small, 2.5-inch screen. And those who have are complaining bitterly on Internet message boards that the experience is less than desirable.
Of course, I predicted six months ago when the video iPod was launched that it would be a disaster. I said that consumers would use the device to listen to their favorite tunes but largely ignore the video feature.
It appears that my prediction is on the way to becoming a reality.
I have also predicted that Apple will adjust to the poor results and eventually launch a larger-screen video iPod (7 inches; 10 inches) that just might find a niche. The portable video industry has some potential, but anyone who thinks that a 2.5-inch screen will be part of its future is crazy.
To read the Newsday article, which includes comments from yours truly, click Here
© TVPredictions.com
--------------------------------------------------------------------------------
Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.
And click TVPredictions.com to read more news and features on TV technology.
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