Philly Gets Local News In HDTV
Philadelphia's ABC News Goes HD
High-def broadcast includes HD cameras in the helicopter.
By Phillip Swann
Washington, D.C. (July 24, 2006) -- WPVI-TV, the ABC affiliate in Philadelphia, began broadcasting its local newscast in High-Definition TV yesterday.
The station, channel 6 in the Delaware Valley area, says it's the first in Pennsylvania to broadcast the news in HD.
WPVI has added HD studio cameras, graphics and a helicopter equipped with high-def cameras for the HDTV broadcast.
"High Definition truly changes the television viewing experience...we have an obligation to our viewers to bring them this new technology," says Rebecca Campbell, the station's president and general manager.
Campbell says the biggest challenge the station faced in the transition was HD's aspect ratio of 16 x 9 (widescreen) vs. the standard definition ratio of 4 x 3.
"Eventually, everyone will have HD and will have HD and will watch in 16 x 9 but during the transition, we have to serve viewers currently viewing in Standard Definition," she says.
The channel joins approximately 15 other local channels nationwide that have made the switch to high-def news.
Swanni Sez:
You'll soon see more local stations switch to HDTV news in the coming months. With sales of high-def sets growing, a sizable part of the audience will demand it.
However, there's no question that the candid HD picture will change some viewers' perception of their local anchors and reporters. In high-def, aging signs and skin imperfections are dramatically visible. While make-up techniques are improving, you can't fully hide the flaws in HD.
Click TVPredictions.com to see the rest of today's Swanni Sez.
© TVPredictions.com
--------------------------------------------------------------------------------
Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.
And click TVPredictions.com to read more news and features on TV technology.
High-def broadcast includes HD cameras in the helicopter.
By Phillip Swann
Washington, D.C. (July 24, 2006) -- WPVI-TV, the ABC affiliate in Philadelphia, began broadcasting its local newscast in High-Definition TV yesterday.
The station, channel 6 in the Delaware Valley area, says it's the first in Pennsylvania to broadcast the news in HD.
WPVI has added HD studio cameras, graphics and a helicopter equipped with high-def cameras for the HDTV broadcast.
"High Definition truly changes the television viewing experience...we have an obligation to our viewers to bring them this new technology," says Rebecca Campbell, the station's president and general manager.
Campbell says the biggest challenge the station faced in the transition was HD's aspect ratio of 16 x 9 (widescreen) vs. the standard definition ratio of 4 x 3.
"Eventually, everyone will have HD and will have HD and will watch in 16 x 9 but during the transition, we have to serve viewers currently viewing in Standard Definition," she says.
The channel joins approximately 15 other local channels nationwide that have made the switch to high-def news.
Swanni Sez:
You'll soon see more local stations switch to HDTV news in the coming months. With sales of high-def sets growing, a sizable part of the audience will demand it.
However, there's no question that the candid HD picture will change some viewers' perception of their local anchors and reporters. In high-def, aging signs and skin imperfections are dramatically visible. While make-up techniques are improving, you can't fully hide the flaws in HD.
Click TVPredictions.com to see the rest of today's Swanni Sez.
© TVPredictions.com
--------------------------------------------------------------------------------
Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.
And click TVPredictions.com to read more news and features on TV technology.

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