Washington, D.C. (September 23, 2008) -- As predicted
here on August 26, Blu-ray player prices are dropping fast in the final months of the year with some retailers offering models at under $200.
Amazon is now selling the Sony BDP-S300 for $199 -- roughly $200 off the suggested list price. The $199 low price can also be found for the Sony model and the Samsung BD-P1500 at some retail stores, including Radio Shack.
Amazon is also selling Sony's newest Blu-ray model -- the BDP-S350 -- for just $258, about $150 off suggested retail price.
So, why the lower prices?
Blu-ray makers are now introducing new models with interactive features to kick off the fall season. The new players are enabling retailers to lower prices on older models to unprecedented lows.
But the industry is also encouraging the lower prices to step up sales of the Blu-ray player which have been disappointing since its format victory over HD DVD last spring. Many Blu-ray officials believe this holiday season is crucial to making the Blu-ray format a mass success. Looming around the corner are alternative video sources such as cable and satellite Video on Demand and digital downloads.
So, look for prices to keep falling, reaching $149 levels on Black Friday and during the 2008 holiday season. And, expect Blu-ray high-def disc prices to also fall to more reasonable levels, such as $19.99.
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Amazon is now selling the Sony BDP-S300 for $199 -- roughly $200 off the suggested list price. The $199 low price can also be found for the Sony model and the Samsung BD-P1500 at some retail stores, including Radio Shack.
Amazon is also selling Sony's newest Blu-ray model -- the BDP-S350 -- for just $258, about $150 off suggested retail price.
So, why the lower prices?
Blu-ray makers are now introducing new models with interactive features to kick off the fall season. The new players are enabling retailers to lower prices on older models to unprecedented lows.
But the industry is also encouraging the lower prices to step up sales of the Blu-ray player which have been disappointing since its format victory over HD DVD last spring. Many Blu-ray officials believe this holiday season is crucial to making the Blu-ray format a mass success. Looming around the corner are alternative video sources such as cable and satellite Video on Demand and digital downloads.
So, look for prices to keep falling, reaching $149 levels on Black Friday and during the 2008 holiday season. And, expect Blu-ray high-def disc prices to also fall to more reasonable levels, such as $19.99.
Comment on this article!
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