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Can Blu-ray Replace the DVD? In 3 Years?

The group representing the high-def DVD format makes a bold claim.
By Phillip Swann
 
Washington, D.C. (March 15, 2007) -- The Blu-ray HDTV DVD will replace the standard-def DVD in three years, according to a Blu-ray spokesman.

That's a bold statement considering that more than 80 percent of U.S. homes now have a standard DVD player while less than two percent have a Blu-ray player.

But Frank Simonis, the European chairman of the Blu-ray Disc Association, said today that "within three years, it will just be Blu-ray."

Simonis' remarks were reported by Reuters.
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Blu-ray, which was launched last year, is also still battling with another high-def format, HD-DVD.

While Blu-ray sales appear to be pulling away from its HDTV DVD rival, it still has a long way to go. Total Blu-ray players, including Sony's Play Station 3, which comes with a Blu-ray player inside, are less than two million in Japan and North America.

Reuters reports that 5.2 million Blu-ray discs have been sold worldwide, a far cry from the billions of standard DVDs that have been sold.

However, Blu-ray has the backing of seven of the eight major movie studios, although four of them are supporting both high-def DVD formats.

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Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.

Click TVPredictions.com to read more news and features on TV technology. 

 
 
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