Washington, D.C. (October 26, 2007) -- Blu-ray last week maintained its sales lead over HD DVD despite the HD DVD release of the box office smash Transformers.

That's according to a study from Home Media Magazine.

The publication's research arm found that Blu-ray disc sales held a 51-49 advantage over HD DVD for the week ending October 21.

Paramount announced earlier this week that Transformers sold 190,000 HD DVDs in the first week, giving the format's supporters hope that they would finally pass Blu-ray in overall sales for one week at least.



Blu-ray has enjoyed a near 2-1 advantage in sales for the first nine months of the year.

However, Home Media Magazine suggested Paramount's figures may have been inflated with actually only 115,000 HD DVDs of Transformers sold to consumers.

Since the year began, Home Media says consumers have purchased 2.6 million Blu-ray discs versus 1.4 million for HD DVD.

The two formats are competing for the new high-def disc audience.

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