Washington, D.C.
(March 26, 2007)
-- The Blu-ray industry may have finally discovered a
secret weapon. And its name is Bond.
James Bond.
Casino Royale, the latest in the Bond film series, was recently released on Blu-ray high-def disc and reports indicate that sales are booming.
At Amazon.com today, the Blu-ray version of Casino Royale is ranked #31 in total DVD sales, an unusually high number for a non-standard DVD.
Nielsen VideoScan, which tracks DVD sales, says Casino Royale is outselling any other HDTV DVD by nearly 10-1.
And HighDefDigest estimates that 100,000 copies of the Blu-ray disc may have been sold in the United States thus far, based on the Nielsen data.
James Bond.
Casino Royale, the latest in the Bond film series, was recently released on Blu-ray high-def disc and reports indicate that sales are booming.
At Amazon.com today, the Blu-ray version of Casino Royale is ranked #31 in total DVD sales, an unusually high number for a non-standard DVD.
Nielsen VideoScan, which tracks DVD sales, says Casino Royale is outselling any other HDTV DVD by nearly 10-1.
And HighDefDigest estimates that 100,000 copies of the Blu-ray disc may have been sold in the United States thus far, based on the Nielsen data.
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Since the introduction of Sony PlayStation 3 game console last November, Blu-ray titles have outsold its high-def format rival, HD-DVD, by a 2-1 margin. But Casino Royale's soaring sales could indicate that the gap is still widening.
Daniel Craig in Casino Royale could be shooting at HD-DVD.
It also could indicate that Blu-ray will have a big summer when more top titles are released in the format. Blu-ray has the support of seven of the eight major studios, with four backing it exclusively.
Casino Royale, a Sony picture, is not available on HD-DVD.
Click TVPredictions.com to see today's Swanni Sez.
© TVPredictions.com
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Since the introduction of Sony PlayStation 3 game console last November, Blu-ray titles have outsold its high-def format rival, HD-DVD, by a 2-1 margin. But Casino Royale's soaring sales could indicate that the gap is still widening.
Daniel Craig in Casino Royale could be shooting at HD-DVD.
It also could indicate that Blu-ray will have a big summer when more top titles are released in the format. Blu-ray has the support of seven of the eight major studios, with four backing it exclusively.
Casino Royale, a Sony picture, is not available on HD-DVD.
Click TVPredictions.com to see today's Swanni Sez.
© TVPredictions.com
____________________________________________
Phillip Swann is president and publisher of
TVPredictions.com. He has been quoted in dozens of
publications and broadcast outlets, including CNN,
Fox News, Inside Edition, The New York Times, The
Washington Post, The Chicago Tribune, The Financial
Times, The Associated Press and The Hollywood
Reporter. He can be reached at
swann@tvpredictions.com
or at 703-505-3064.
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