Trying to counter claims by satcasters DIRECTV and Dish Network that they have more HD channels, the nation's largest cable operator says it has increased its HD VOD menu with added programming from Showtime, Encore, MoviePlex and Starz.
"With this content increase, the company strengthens its leadership position in offering more HD movies and programming than anyone else," Comcast said in a statement released today.
DIRECTV now has 95 national HD channels while Dish has roughly 80 high-def channels. Comcast has fewer than 40 HD channels in many markets, with some cities getting far less than that.
However, Comcast is echoing the cable industry's claim that its Video on Demand service provides a competitive edge over satellite and the telcos.
"This month, we're adding the most HD content ever," said Derek Harrar, senior vice president for Comcast. “We’re working with top premium channels like Showtime and Starz to add hundreds of entertainment options in the categories consumers say they want the most...HD movies and television shows.”
Comcast says it has added more than 150 hours of high-def VOD programming from premium channels such as Showtime and Starz.
Comment on this article!
_______________________________________________________
Click TVPredictions.com to see today's Swanni Sez.
© TVPredictions.com
______________________________________________________
Phillip Swann is
president and publisher of TVPredictions.com. He has been quoted in
dozens of publications and broadcast outlets, including CNN, Fox
News, Inside Edition, The New York Times, The Washington Post, The
Chicago Tribune, The Financial Times, The Associated Press and The
Hollywood Reporter. He can be reached at swann@tvpredictions.com
or at 703-505-3064.
Click TVPredictions.com to read more news and features on TV
technology.