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See Part Two of this article:
DIRECTV Speaks Out On HDTV!


News

DIRECTV Adds 129,000 Subs -- Thanks to HDTV
The satcaster releases its second quarter report.
By
Swanni
 
Washington, D.C. (August 7, 2008) -- DIRECTV today reported that it added 129,000 net new subscribers in the second quarter, compared to 128,000 a year before.

The satcaster also reported a 1.6 percent increase in second quarter net income and credited the company's expanded High-Definition lineup for both.

DIRECTV said its net income rose to $455 million, compared to $448 million a year ago while overall revenue jumped 16 percent to $4.81 billion.

The company now has 17.2 million subscribers.

The second quarter report contrasts sharply with Dish Network which just reported that it lost 25,000 net subscribers in the second quarter, although revenue rose slightly.

While Dish has also expanded its high-def lineup, most observers agree that DIRECTV has done a better job of promoting its HD service.

DIRECTV also reported that its average monthly revenue per customer jumped seven percent -- against thanks to high-def and DVR packages which are more expensive.

The satcaster also reported its lowest monthly churn rate in four years.

See Part Two of this article:
DIRECTV Speaks Out On HDTV!


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Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.

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