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Study: 151 Million HDTV Homes By 2011
Birtish company says penetration is soaring worldwide.
By Phillip Swann
 
Washington, D.C. (February 9, 2007) -- High-Definition TVs will be in 151 million homes worldwide by 2011, according to a new report from Informa Telecoms and Media.

The British-based research group estimates that global high-def penetration stood at 48 million homes at the end of 2006. Approximately 1.2 billion households worldwide have a television.

Informa says 58 percent of current high-def homes are in the United States with 20 percent in Japan. But falling prices will persuade millions more to get HDTVs over the next several years.
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"The falling price of high-definition sets has really caught the public's imagination, and consumer uptake is impressive," said Informa's Adam Thomas, according to Reuters.

But Thomas added that many consumers still believe there isn't enough high-def programming to justify the purchase. But he noted that TV providers are expanding high-def lineups across the globe.


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Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.

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