Lifetime Television HD Launches
The network says Verizon and AT&T have agreed to carry it.
By Swanni
The channel joins Lifetime Movie Network HD, which was introduced last year, in the company's high-def stable.
Lifetime Network said today that Verizon's FiOS and AT&T's U-Verse have agreed to carry the new Lifetime Television HD which will feature programming targeted to women.
The high-def lineup will include such programs as the Lifetime original drama Army Wives.
"A recent survey showed that nearly half of women 18-54 want to add either Lifetime or Lifetime Movie Network to their high-definition package," said a Lifetime spokeswoman. "In launching Lifetime Television HD, together with Lifetime Movie Network HD, we are giving women what they want. With these agreements, we're delighted that AT&T and Verizon will carry all of our networks."
Lifetime says its survey showed that about 90 percent of women are involved in the purchase of high-def sets.
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