Study: U.S. Tax Rebate Could Boost HDTV Sales
But a further economic slump could stifle growth.
By Swanni
That's according to a study from Parks Associates.
The federal government this week began issuing a one-time tax rebate to Americans in an effort to revive the slumping economy. The rebate check will be $600 for most people with higher income taxpayers receiving less.
According to its research, Parks says 40 percent of consumers will use the tax rebate to buy consumer electronics products with high-def sets high on the wish list.
But Parks cautions that if the economy slumps further, many consumers may opt to buy less expensive items or simply save the rebate check.
Forty-two percent of respondents in the Parks survey said economic concerns will be a factor in their decision not to purchase CE products this year.
"Purchase intentions for HDTVs and PCs are high -- both overall and specifically with the tax rebate -- but these purchases will be sacrificed first if the economy sours further," Parks said. "Less likely to be cut are purchases of mobile and personal electronics, such as game consoles, GPS, and portable media players."
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