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News Analysis

TiVo CEO to Shareholders: You Don't Get It
Mike Ramsay tells USA Today that the company's stock has
dropped because investors are 'overreacting' to negative news
reports. By Phillip Swann

Washington, D.C. (February 4) --
It's not every day that the CEO of a struggling
company publicly tells his shareholders that the company's strategy is "lost" on
them.

But that's what TiVo CEO Mike Ramsay did today in an interview with USA Today.

Shares of the Digital Video Recording service have dropped nearly 40 percent in
recent weeks due to various negative news reports and the resignation of company
president Marty Yudkovitz and Ramsay's own decision to step down as CEO on an
unspecified date.

Asked if TiVo's shareholders are "overreacting" to the news, causing the company's
stock to decline, Ramsay said:

"Yes, there's no question. It's a frustrating set of circumstances for us, as you might
imagine. The company has been on a high growth curve and has been gaining
subscribers at a fast growth rate. And a lot of that has been lost on the investment
community."

Ramsay also had some zingers for Yudkovitz, who resigned amid reports that he
opposed Ramsay's decision to nix a licensing deal with cable operator Comcast.

"Marty was president in title, but he had a fairly narrow role centered around the
development of mass deployment deals for the company. From an operational
standpoint, there's not a big impact in Marty's departure. Also, there was some
misunderstanding around Marty and whether he was a candidate for the CEO
position. And I can tell you that he was not. He was never considered for that,"
Ramsay told the newspaper.

Ramsay also said that reports that he turned down the Comcast deal are "totally
untrue. I sure as hell am not going to walk away from something that makes sense
for the company and its shareholders. That rumor, wherever it came from — and
God knows where it came from — is totally fabricated and completely false."

The New York Times and several other publications, including TVPredictions.com,
have reported that Ramsay rejected a deal with Comcast. Ramsay told USA Today
that talks with Comcast are still ongoing.

Ramsay's comments are likely to stir up more controversy for the company.
Yudkovitz, a longtime television veteran, is well liked in both New York and
Hollywood. In addition, stockholders may not appreciate being told that they are
selling shares because they don't understand what's going on. The remark could
send the stock down even further. (Although today's guidance from TiVo that it will
meet earlier forecasts for "standalone" DVR 4Q sales should pacify most; shares
closed at 3.63 on Thursday.)

Ramsay and TiVo's board of directors are looking for someone to replace him as
CEO. After today's USA Today article, if they find someone soon, it won't be too
soon.

Phillip Swann, president of TVPredictions.com, has been quoted on TV technology
in dozens of publications and by broadcast outlets, such as The Chicago Tribune,
The Hollywood Reporter, Fox News and CNN. If you would like to contact Mr.
Swann, he can be reached at 703-505-3064 or at
swann@tvpredictions.com

Click News to see more of today's developments in new TV technology.


                                  
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