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News Analysis
Blu-ray Discs Leading Home Video Rebound
By Swanni
Washington, D.C.
(April 29, 2012)
-- For the first time in seven years, home video sales are
rising thanks to double-digit sales growth for Blu-ray discs and
online movies.
That's according to the Digital Entertainment Group (DEG), as
reported by Reuters. (The DEG is a trade group that represents
studios and CE companies.)
Reuters writes that the DEG is reporting that U.S. consumers
spent $4.5 billion on home video in the first quarter this year,
an increase of 2.5 percent compared to the 2011 first quarter.
The increase marks the second quarter of growth in the last
three quarters -- and there little doubt where the biggest improvement
is coming from: Blu-ray.
Sales of Blu-ray discs jumped 23 percent in the first quarter,
led by big holiday releases such as The Twilight Saga: Breaking
Dawn, Part I and Kung Fu Panda 2. While DVD sales continue
to fall, the Blu-ray disc is breathing new life into the hard disc category. Overall disc sales fell just 0.6 percent in the first
quarter, a strong improvement from previous quarters.
“The business feels as if it
has begun to stabilize,” stated DEG President Ron Sanders who's
also president of Warner Home Video.
Reuters writes that the DEG found that sales of all films and TV
shows rose 0.5 percent in the first quarter when you also
include online sales.
The DEG says that the majority of online subscription growth is
coming from Netflix customers who switched from DVD-only service
to streaming last year. |
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