Stringer made the remarks Friday to Bloomberg News following reports that Microsoft is cutting the price of its XBox 360 from $349 to $299.
The Sony chief said the Microsoft price cut is evidence that the XBox is falling behind the PS3 in overall sales. According to The NPD Group, PS3 sales have surpassed the XBox this year, although both consoles still trail Nintendo's Wii.
"We're not considering lowering the price," Stringer said. "We don't have to be nervous about what Xbox 360 does. We're in fine shape."
Since the PS3 has a Blu-ray player inside, a price cut would help drive sales of the high-def disc as well.
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