Washington, D.C. (December 28, 2008) --
Since the launch of the high-def disc in the spring of 2006, I have issued several predictions on how quickly it would grow and which format would be ultimately successful. I am happy to report that nearly all of my forecasts have come true.
For instance, I first said in October 2006 that the Sony-backed Blu-ray would defeat the Toshiba-supported HD DVD format. (Last February, Toshiba pulled the plug on HS DVD, ceding victory to Blu-ray.) And in December 2007, I predicted that Warner Bros. would surprise the industry by supporting Blu-ray over HD DVD in early 2008. (The studio made my prediction come true at the January 2008 Consumer Electronics Show.)
So, I thought you would find it interesting to hear my predictions for Blu-ray in 2009. And here's the first one:
Blu-ray Players For $99
I predicted correctly last year that Blu-ray player prices would fall under the $200 level during the 2008 holidays. But I think even lower prices are coming next year. Look for a $99 Blu-ray player as early as the Fall of 2009.
And, some discount stores will lower the price even further, perhaps as low as $69.
More Predictions Coming!
Until then, also see:
Swanni Predicts: Blu-ray In 2009
Swanni Predicts: NBC's Ratings Keep Falling Due to HD
Swanni Predicts: CBS to Promote Julie Chen At All Costs
Swanni Predicts: Home 3-D Fails In 2009
Comment on this article!
For instance, I first said in October 2006 that the Sony-backed Blu-ray would defeat the Toshiba-supported HD DVD format. (Last February, Toshiba pulled the plug on HS DVD, ceding victory to Blu-ray.) And in December 2007, I predicted that Warner Bros. would surprise the industry by supporting Blu-ray over HD DVD in early 2008. (The studio made my prediction come true at the January 2008 Consumer Electronics Show.)
So, I thought you would find it interesting to hear my predictions for Blu-ray in 2009. And here's the first one:
Blu-ray Players For $99
I predicted correctly last year that Blu-ray player prices would fall under the $200 level during the 2008 holidays. But I think even lower prices are coming next year. Look for a $99 Blu-ray player as early as the Fall of 2009.
And, some discount stores will lower the price even further, perhaps as low as $69.
More Predictions Coming!
Until then, also see:
Swanni Predicts: Blu-ray In 2009
Swanni Predicts: NBC's Ratings Keep Falling Due to HD
Swanni Predicts: CBS to Promote Julie Chen At All Costs
Swanni Predicts: Home 3-D Fails In 2009
Comment on this article!
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Phillip Swann is
president and publisher of TVPredictions.com. He has been quoted in
dozens of publications and broadcast outlets, including CNN, Fox
News, Inside Edition, The New York Times, The Washington Post, The
Chicago Tribune, The Financial Times, The Associated Press and The
Hollywood Reporter. He can be reached at swann@tvpredictions.com
or at 703-505-3064.
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