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TiVo: Comcast to Launch DVR Service in August
The service will first be rolled out in New England.
By Phillip Swann
 
Washington, D.C. (May 31, 2007) -- TiVo CEO Tom Rogers yesterday said Comcast plans to launch its DVR service in the New England area this August.

In March of 2005, the companies signed a multi-year agreement to offer TiVo's Digital Video Recording service to Comcast customers, starting in mid to late 2006. (The service will include recording for both High-Definition and standard-definition programming.) However, the launch has been pushed back for a variety of reasons, including software development issues.

But Rogers yesterday said Comcast's testing of TiVo's DVR software is progressing well and it plans a "commercial launch" for August in Metro Boston, Southwest Massachusetts and New Hampshire.

The TiVo CEO did not offer details for when Comcast will add the DVR service to other markets. But he said the cable operator may offer TiVo in some areas this summer as part of its testing process.

Rogers would not reveal what Comcast plans to charge for its service.

"
Comcast has done a lot of thinking in that regard, both as to price and how it will be offered and we are consulting with them on various aspects of that marketing...I would say that it will be a very attractive way to be able to get the TiVo service when the monthly price is known," he said.


TiVo's Series 3 HD DVR.

Rogers made his comments during a conference call with Wall Street analysts. The company yesterday released its first quarter report, which showed its first-ever quarterly profit.

However, TiVo also reported that its total number of subscribers actually fell slightly to 4.3 million.

Click to read Part Two of this article.

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Phillip Swann is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.

Click TVPredictions.com to read more news and features on TV technology. 

 
 
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