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Time Warner: 'Unlimited' HDTV Coming Soon
The company's CEO makes strong commitment to high-def.
By Swanni
 
Washington, D.C. (December 18, 2007) -- Time Warner CEO Glenn Britt says the cable operator will soon be able to offer an "unlimited" amount of High-Definition programming.

In an with the Milwaukee Journal-Sentinel, Britt says Time Warner Cable is installing a new technology that will expand its high-def capacity.

While he didn't name the technology, Time Warner has been testing a new technology called Switched Digital Video that promises to offer more system space.

"We are putting in technology where we will essentially be able to have unlimited High-Definition," Britt told the newspaper. "In the next several months, we're going to be adding them rapidly."

"I'm a big believer in high-def, by the way," he added.

Time Warner now offers roughly 30 high-def channels in most markets, but has previously stated that it will soon be able to match satcasters DIRECTV and EchoStar which offer dozens of HD networks.

Britt did not name any new HD channels that Time Warner will add in the near future.

However, he chided DIRECTV, suggesting that it's promoting HDTV channels that don't broadcast full-time in high-def.

"I will admit they've done a wonderful job of marketing this," said Britt. "I would also say they are, if you look at the fine print, they are advertising a whole lot of channels that don't exist in High-Definition yet."

In other issues, Britt told the Journal-Sentinel that the cable operator is not close to making a deal with either the NFL Network or the Big Ten Network.

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Swanni (Phillip Swann) is president and publisher of TVPredictions.com. He has been quoted in dozens of publications and broadcast outlets, including CNN, Fox News, Inside Edition, The New York Times, The Washington Post, The Chicago Tribune, The Financial Times, The Associated Press and The Hollywood Reporter. He can be reached at swann@tvpredictions.com or at 703-505-3064.


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